For Travel Brands
Pinerary
About Pinerary

Travel is more than where we go. It’s the story of what happened along the way.

Pinerary is where travelers preserve and share the stories behind their journeys. Photos, recommendations, memories and experiences come together in beautifully organized itineraries that give each trip a permanent home while helping others discover places through the experiences of real travelers.

Annie Pezza, Pinerary’s founder, on a lakeside trail in the Swiss Alps

Pinerary was imagined in 2018 and launched in 2024 by founder Annie Pezza.

Why Pinerary

Some of the best travel inspiration has always come from other people.

  • A friend telling you where they stayed.
  • The restaurant they still think about.
  • The unexpected place they discovered.
  • The experience they would do all over again.

But those stories are often scattered across camera rolls, texts, social posts and conversations.

Pinerary gives them a place to live.

Instead of capturing a single review, recommendation or moment, Pinerary preserves the fuller journey: where travelers stayed, what they experienced, what they loved, what they recommend and what made the trip memorable.

What We Believe

We believe the most meaningful travel inspiration comes from lived experience.

  1. We believe travel stories are worth preserving, not just posting.

  2. We believe technology should make it easier to capture and share our experiences without replacing the human voice behind them.

  3. We believe travel can open our eyes to the world, deepen our understanding of people and cultures, and inspire us to care more deeply for the places we visit.

And we believe that when we travel with curiosity, respect and intention, travel has the power to bring out the best in humanity.

Proud member of Sustainable Travel International. Caring for the places we visit is part of how we travel.

Our commitment to sustainability
Our Mission

We’ve created a home for travel stories, connecting people through the journeys and experiences we share and inspiring a more thoughtful way to experience the world.

Founded by Annie Pezza in 2024, Pinerary grew from a simple belief: the stories behind our journeys are worth preserving and sharing.

Today, those stories connect a growing community of travelers, open our eyes to new places and perspectives, and inspire what comes next.